GE Works 1 variegation Strategies To extend or not to Diversify? Edward Dingle, Jr. BUS 508 Strayer University instructor: Professor Brian Collins 24 April, 2012 Diversification Strategies 2 To Diversify or Not to Diversify? Diversification strategies atomic recite 18 used to expand a businesss operations by adding grocerys, products, services, or stages of production to the existing business. The contain of variegation is to allow the mess to enter lines of business that are different from their live operations. There are two comfortable forms of diversification: Related diversification and unrelated diversification. Related diversification occurs when a high society develops beyond its present product and merchandise whilst remaining in the kindred area. For example, a non-alcohol Beverage corporation expanding by acquiring an alcohol Beverage Company shed within the beverage sector. Businesses a llow use their present strengths by using its expertise to develop new interests in kindred area. Unrelated diversification is used to describe a company moving its present interests into unrelated markets or products.

For example, a company whose core business is manufacturing clothing may diversify into provision of financial services. Diversifying makes perfect sense if your electric current product or service has become stagnant and you cast continued growth, spreading the risks around so that when a inception in one market or product region is felt, it go off be offset by laager gross sales elsewhere. One of the biggest advan tages of having a sound diversification stra! tegy is that it can protect your capital from the wild and planetal swings of the market, while achieving semipermanent growth at the same time. thusly theres the opportunity to achieve positive returns in one or more markets when another market is generating invalidating returns. When and how to diversify will require a real in-depth run across into other markets and some(prenominal) tests in those markets...If you want to get a intact essay, commit it on our website:
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